Dossier SIMAPRO 2022
SIMAPRO 2022
The most important professional event of the sector
SIMAPRO is the professional space par excellence where the main companies, investors, public administrations, financial institutions and other real estate agents meet to discuss and report on the most important and current issues; with the purpose of generating a positive change for the industry, while generating links that facilitate business opportunities.
The main event of #SIMAPRO2022 will take place from May 25 to 27. An edition that will revolve around values such as honesty and transparency, and in which innovation and sustainability will play a key role, reinforcing the image of a committed sector.
-
67
Partners and collaborators
-
61
Speakers and moderators
-
18
Sessions
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+660
Face-to-face and online professionals (limited capacity due to COVID restrictions)
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357
Companies
*SIMAPRO 2021 stats
SIMA WEEK
SIMAPRO 2022
May 25 to 27.
IFEMA MADRID
Visitors: Exclusively professional. Access upon registration at simapro.net
Content
- Real estate conference May 25 (Duques de Pastrana complex)
- SIMAPRO forum May 26 & 27 (IFEMA Madrid)
Participation options for companies:
- Attendees upon registration
- Partners
For more information:
Enrique Martín-Ambrosio.
Tel: +34 639 11 50 85
enrique.martin@gplanner.com
Eva Oliva.
Tel: +34 696 59 66 67
eva.oliva@gplanner.com
PROPTECH EXPO 2022
May 26 & 27.
IFEMA MADRID. Hall 8
Visitors: Exclusively professional. Access upon registration at simapro.net
Content
- Exhibition area
- PROPTECH EXPO Conferences May 26-27 IFEMA Madrid (simultaneous translation in Spanish, English and French)
- Pitches and presentations at the exhibition area May 26-27 IFEMA Madrid
Participation options for companies:
- On-site stand
- Others Sponsorships
- Attendees upon registration
For more information:
Enrique Martín-Ambrosio.
Tel: +34 639 11 50 85
enrique.martin@gplanner.com
Santiago Melo.
Tel: +34 670 450 492
santiago.melo@gplanner.com
SIMA 2022
May 26 to 29.
IFEMA MADRID. Hall 8
Visitors: Professionals and general public Free access by registering at simaexpo.com
Content
Participation options for companies:
- On-site stand
- Sponsorship and advertising
For more information:
Eva Oliva.
Tel: +34 696 59 66 67
eva.oliva@gplanner.com
Enrique Martín-Ambrosio.
Tel: +34 639 11 50 85
enrique.martin@gplanner.com
ASPRIMA-SIMA Awards 2022
May 26.
Benchmark for public recognition of the best initiatives in the real estate sector
Participation options for companies:
- Submission of nominations. Bases.
- Sponsorship of the awards ceremony
For more information:
To submit nominations: premios@gplanner.com
About the awards gala sponsorship: eva.oliva@gplanner.com
Learning, business and networking
- Aimed at companies interested in contacting investors, professionals and other companies in an exclusive environment
- Top-level program on the immediate and long-term future of the sector as an engine of recovery
- Unlimited networking and business opportunities with professionals from hundreds of companies from different sectors of the real estate industry
- Access to the conference program
- Access to the SIMAPRO networking area
- Access to the list of registrants
- Participation in coffee breaks and cocktail parties during SIMAPRO
- Access to the SIMA exhibition area
- Special discount on future events
- Preferred access to other complementary SIMAPRO events during the year
- Access to the recorded content of the sessions
Sign up and make the most of your participation!
Participate as a Partner and get the maximum return on your investment
- Participation with leading companies and professionals
- Countless contact and networking opportunities
- Maximum visibility and notoriety
- Positioning as a leading company in the sector
- Possibility to participate in the program
- Exclusive invitations for employees or clients
- Present your offer of products and services
- Possibility of boosting your digital marketing and communications strategy
Marketing plan
- Online and offline promotional actions in the sector’s main professional media.
- Online and offline advertising inserts
- Display, richmedia and banner formats in prominent media
Media list (2021)
- ADS MARKETING
- BRAINSRE
- EGO REAL ESTATE
- EL INMOBILIARIO MES A MES
- FOTOCASA PRO
- HOUSEPHERE.ES
- IBERIAN.PROPERTY
- METROS 2
- MISOFICINAS.ES
- OBSERVATORIO INMOBILIARIO
- PISOS.COM
- REPORTE INMOBILIARIO
- REVISTA CENTROS COMERCIALES
- URBANIZA
- VIDA IMOBILIÁRIA
- XM2 – POR METRO CUADRADO
- Email marketing campaign aimed exclusively at professionals in the sector
- Email marketing campaign with the main companies and associations in the sector
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+27.500
Registrations on the own DDBB
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+40
Email blast to professionals
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+540K
Professional register
- Actions through segmentation and affinity to the target and incorporation of advertising in channels to reach new audiences (LinkedIn)
- Several strategic lines: Prospecting and Retargeting
- Posts in social media about the news and contents of SIMAPRO
- Posts of SIMAPRO in the social media profiles of the main media, associations and collaborating companies
Agreements and collaborations with the main associations in the sector with actions of:
- Email mk
- Banner and other display formats
- Diffusion on social media
- News publications
Associations, media and collaborating companies in the last edition
- ACP MÁLAGA-ASOC. PROVINCIAL CONSTRUCTORES Y PROMOTORES MÁLAGA
- AECC-ASOCIACIÓN ESPAÑOLA DE CENTROS Y PARQUES COMERCIALES
- AEDIP – ASOC. ESPAÑOLA DE DIRECCIÓN INTEGRADA DE PROYECTO
- AEO-ASOCIACIÓN ESPAÑOLA DE OFICINAS
- AEV-ASOCIACIÓN ESPAÑOLA DE ANÁLISIS DE VALOR
- APCE-ASOCIACIÓN DE PROMOTORES CONSTRUCTORES DE ESPAÑA
- APPII- ASSOCIAÇÃO PORTUGUESA DE PROMOTORES E INVESTIDORES IMOBILIÁRIOS
- ARQUITECTURA SALUDABLE
- ASPRIMA-ASOCIACIÓN DE PROMOTORES INMOBILIARIOS DE MADRID
- ASSOCIACIÓ DE PROMOTORS DE CATALUNYA
- CÍRCULO INMOBILIARIO
- FAC HUESCA
- FAEC-FEDERACIÓN PROVINCIAL AGRUPACIONES EMPRESARIOS CONSTRUCCIÓN CÁDIZ
- GRUPO SG
- INMOBILIARIOS SOLIDARIOS
- MIPIM
- PROINBA-ASOC. EMPRESARIAL PROMOTORES INMOBILIARIOS BALEARES
- PROVIA-ASOCIACIÓN DE PROMOTORES INMOBILIARIOS DE LA PROVINCIA DE ALICANTE
- URBANO INTERNACIONAL
- WIRES-WOMEN IN REAL ESTATE
- WORLD PROPERTY BUSINESS CLUB, etc.
Organization of other events during the year to promote SIMAPRO during the year
Some events held in 2021
Communication plan
- Campaign and continuity with the general contents of the professional program and specific campaigns dedicated to each of the SIMAPRO events
- Informative meeting with the general and professional media, expanding the diffusion and coverage of SIMAPRO
- Communication actions on social media (Twitter and LinkedIn) with publications and audiovisual content
- Live coverage of the conference on social media
- Publication and diffusion of a daily press release with the contents of the session
- Interviews with the main protagonists of SIMAPRO
Main SIMAPRO and SIMA 2021 clipping data
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371
Published news
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143
Millions impressions
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132
Media companies
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Premium | Premium+ | Bronze | Silver | Leading | |
| Speaking slot in one session at the SIMAPRO agenda on May 26 or 27 (Real Estate Conference not included)
During the event
|
Premium | Premium+ | Bronze1 | Silver1 | Leading2 | |
| Participation of a company’s representative in the institutional opening of one of the conferences on May 26 or 27
During the event
|
Premium | Premium+ | Bronze | Silver | Leading✔ | |
| Diffusion of the SIMAPRO promotional video, recorded by the CEO of the company, on social media (1 minute)
Before the event
|
Premium | Premium+ | Bronze✔ | Silver✔ | Leading✔ | |
| Diffusion of the SIMAPRO promotional image with statements by the CEO of the company, on social media
Before the event
|
Premium✔ | Premium+✔ | Bronze | Silver | Leading | |
| In-room playback of 15 sec. corporate/advertisement video
During the event
|
Premium | Premium+✔ | Bronze✔ | Silver✔ | Leading✔ | |
| Speaking slot at one of the two SIMAPRO MEETINGS held during the year | Premium | Premium+ | Bronze | Silver1 | Leading1 |
| Networking | Premium | Premium+ | Bronze | Silver | Leading |
| Access to the list of registrants (name, surname, position, company, email)
After the event
|
Premium | Premium+ | Bronze | Silver✔ | Leading✔ |
| Full pass in person registrations
During the event
|
Premium1 | Premium+3 | Bronze5 | Silver10 | Leading20 |
| Special 50% discount on extra registrations
Before the event
|
Premium✔ | Premium+✔ | Bronze✔ | Silver✔ | Leading✔ |
| Corporate totem type A in networking area View image
During the event
|
Premium | Premium+✔ | Bronze✔ | Silver✔ | Leading✔ |
| Corporate totem type B in networking area View image
During the event
|
Premium✔ | Premium+ | Bronze | Silver | Leading |
| Exclusive access to the VIP Lounge on May 26 and 27
During the event
|
Premium✔ | Premium+✔ | Bronze✔ | Silver✔ | Leading✔ |
| Exclusive invitation to the partners’ meeting to be held in the last trimester of 2022
After the event
|
Premium | Premium+1 | Bronze1 | Silver2 | Leading2 |
| Exclusive invitation to the ASPRIMA-SIMA awards gala (subject to availability and permitted seating capacity)
During the event
|
Premium | Premium+ | Bronze1 | Silver1 | Leading2 |
| Exclusive invitation to a cocktail party after the ASPRIMA-SIMA awards gala (subject to availability and permitted seating capacity)
During the event
|
Premium1 | Premium+1 | Bronze | Silver | Leading |
| Access to the list of registrants of all the SIMAPRO MEETINGS | Premium | Premium+ | Bronze | Silver | Leading✔ |
| Access to the list of registrants of the SIMAPRO MEETINGS event in which the company participates | Premium | Premium+ | Bronze | Silver✔ | Leading |
| Company roll up in networking area/SIMAPRO MEETINGS room at the event in which the company participates | Premium | Premium+ | Bronze | Silver✔ | Leading✔ |
| Branding | Premium | Premium+ | Bronze | Silver | Leading |
| Logo on SIMAPRO home website
Before, during and after the event
|
Premium | Premium+ | Bronze✔ | Silver✔ | Leading✔ |
| Logo on partners section on SIMAPRO website
Before, during and after the event
|
Premium✔ | Premium+✔ | Bronze✔ | Silver✔ | Leading✔ |
| Logo on the welcome signage in the hall
Before and during the event
|
Premium✔ | Premium+✔ | Bronze✔ | Silver✔ | Leading✔ |
| Logo on the backdrop of the conference room stage
During the event
|
Premium | Premium+ | Bronze✔ | Silver✔ | Leading✔ |
| Logo on welcome coffee, coffee breaks and cocktails
During the event
|
Premium | Premium+ | Bronze | Silver✔ | Leading✔ |
| Roll up of the company in the VIP Lounge
During the event
|
Premium | Premium+ | Bronze | Silver | Leading✔ |
| Logo “courtesy of” in the VIP ROOM
During the event
|
Premium | Premium+ | Bronze | Silver | Leading✔ |
| 1 brochure or merchandising item at SIMAPRO accreditation desk
During the event
|
Premium | Premium+ | Bronze | Silver | Leading✔ |
| 1 brochure or merchandising item in the networking area/SIMAPRO room
During the event
|
Premium | Premium+ | Bronze | Silver | Leading✔ |
| Logo as a collaborator on the SIMAPRO MEETINGS website (does not exclude other sponsors for specific events) | Premium | Premium+ | Bronze✔ | Silver✔ | Leading✔ |
| Logo as a partner in the SIMAPRO MEETINGS registration platform | Premium | Premium+ | Bronze✔ | Silver✔ | Leading✔ |
| 1 brochure or merchandising item at the SIMAPRO MEETINGS accreditation desk | Premium | Premium+ | Bronze | Silver | Leading✔ |
| Digital marketing and communications | Premium | Premium+ | Bronze | Silver | Leading |
| Inclusion of the name and description of the company in the list of SIMAPRO participants
Before, during and after the event
|
Premium✔ | Premium+✔ | Bronze✔ | Silver✔ | Leading✔ |
| Inclusion of the company’s products and services in the SIMA catalog
During and after the event
|
Premium✔ | Premium+✔ | Bronze✔ | Silver✔ | Leading✔ |
| Mention in social media about the company’s incorporation to SIMAPRO
Before the event
|
Premium✔ | Premium+✔ | Bronze✔ | Silver✔ | Leading✔ |
| Mention in an email blast sent to professionals about the company’s incorporation to SIMAPRO
Before the event
|
Premium | Premium+✔ | Bronze✔ | Silver✔ | Leading✔ |
| Logo in promotional newsletters sent to SIMAPRO’s database
Before, during and after the event
|
Premium | Premium+ | Bronze✔ | Silver✔ | Leading✔ |
| Banner in newsletter sent to professionals (date to be determined by the organizer)
Before, during and after the event
|
Premium | Premium+ | Bronze✔ | Silver✔ | Leading✔ |
| Logo de la empresa en la acreditación profesional
Antes, durante y después del evento
|
Premium | Premium+ | Bronze✔ | Silver✔ | Leading✔ |
| Logo de la empresa en el email de confirmación de registro profesional
Antes, durante y después del evento
|
Premium | Premium+ | Bronze✔ | Silver✔ | Leading✔ |
| Diffusion in SIMAPRO channels of an opinion article / interview written by the CEO.
Before the event
|
Premium | Premium+ | Bronze | Silver✔ | Leading✔ |
| 1 exclusive e-mailing to the database of SIMAPRO registrants to be sent after the end of the event
After the event
|
Premium | Premium+ | Bronze | Silver | Leading✔ |
| Space in e-mailing to the SIMAPRO database with the company’s offer (e-mail to be shared with the rest of the partners)
Before and during the event
|
Premium✔ | Premium+✔ | Bronze✔ | Silver✔ | Leading✔ |
| Mention of the company in the press release sent by the organization to the media prior to SIMAPRO
Before the event
|
Premium | Premium+ | Bronze✔ | Silver✔ | Leading✔ |
| Logo on advertising materials published in general/specialized media
Before the event
|
Premium | Premium+ | Bronze✔ | Silver✔ | Leading✔ |
| Logo on SIMAPRO posts on social media (agenda, speakers,etc)
Before and during the event
|
Premium | Premium+ | Bronze | Silver | Leading✔ |
| Recorded content of the sessions to be viewed on a delayed basis
After the event
|
Premium✔ | Premium+✔ | Bronze✔ | Silver✔ | Leading✔ |
| Social media stats: posts, impressions, likes, shares and engagement rate (after the end of the event)
After the event
|
Premium✔ | Premium+✔ | Bronze✔ | Silver✔ | Leading✔ |
| Complete clipping and its results: media and type, total audience, volume of articles and AVE sum
After the event
|
Premium✔ | Premium+✔ | Bronze✔ | Silver✔ | Leading✔ |
| Logo in promotional newsletters of SIMAPRO MEETINGS | Premium | Premium+ | Bronze✔ | Silver✔ | Leading✔ |
SIMAPRO MEETINGS 2022
At Planner Exhibitions we are aware of the constant growth and the need for greater specialization in the different disciplines that make up real estate.
That is why SIMAPRO extends its cycle of debates and professional conferences throughout the year with SIMAPRO MEETINGS, a series of specialized forums, which are held with the intention of analyzing, in depth and in a specific way, the latest developments in the sector, and thus keep the industry informed about the issues that most concern it at all times.
The first year of SIMAPRO MEETINGS launch was a resounding success, with the celebration of two meetings, dedicated to Sustainability (September 28) and Rental (November 26, in parallel to SIMA AUTUMN 2021)
Estimated dates
September 2022
November 2022
Agenda example*
9:00 Welcome coffee
9:30 Welcome
9:45 Colloquium of experts
10:30 Colloquium of experts
11:15 Networking
11:45 End of the event
*The number, format and duration of the sessions can be adapted according to the needs of each event.
Promotion and communication
Through SIMAPRO’s channels (mainly email marketing, social media and diffusion agreements with associations or sectorial media). Likewise, partners will be provided with the necessary materials to carry out their own communication actions, if they so wish.
Press
All the events will be open to the participation of media professionals.
List of registrants
The contact details of the registrants (name and surname, position, company and e-mail) who authorize their transfer will be shared with the event partners after the end of the event.
SIMAPRO 2021 Speakers
[DossierPonentes year=”2021″]
MAY 26-27 2022
The main novelty of the 2022 edition is the creation of PROPTECH EXPO, a new professional event with an international character, organized in collaboration with RENT, to be held at IFEMA Madrid on May 26-27, in parallel to SIMAPRO (May 25-27) and SIMA 2022 (May 26-29).
This new event, aimed at real estate professionals, will bring together the main players and the latest trends in the proptech industry, and will consist of an ambitious exhibition area (with a special area for newly created startups), a conference program that will analyze current events and new technologies that are transforming the real estate sector nationally and internationally, as well as an open room for pitches and presentations so that participating companies can present their products and services.
Among the sectors that will be represented are portals and marketplaces, peer to peer, big data and blockchain technologies, virtual reality, real estate software and CRM companies, real estate finance and investment companies, home automation/IOT and real estate management.
Participation modalities
TAX not included
1.000 €
3.750 €
7.500 €
1.000 €
*Only for exhibitors with any of the three previous modalities
Contact information
Planner Exhibitions is a company dedicated to the promotion and organization of trade and professional fairs. The team of Planner Exhibitions accumulates an extensive experience, promoting and developing exhibition initiatives for more than 20 years.
The projects carried out by Planner Exhibitions aim to offer to the participating companies a privileged environment for the presentation of their products and services and a direct commercial return making available, as visitors, a segmented and qualified demand
Eloy Bohúa
Managing Director
eloy.bohua@gplanner.com
Tel: +34 917 814 200
Eva Oliva
Sales Director
eva.oliva@gplanner.com
Tel: +34 696 596 667
Enrique Martín-Ambrosio
Executive Director
SIMAPRO & International
enrique.martin@gplanner.com
Tel: +34 639 115 085
Santiago Melo
SIMA & SIMAPRO Assistant
santiago.melo@gplanner.com
Tel: +34 670 450 492
Celia Górriz
Marketing Manager
celia.gorriz@gplanner.com
Tel: +34 670 450 598
Fernando Urías
Communications
urias@gplanner.com
Tel: +34 691 058 457
